Grady Teske - Rising Tides
In this episode, Grady Teske, founder of Rising Tides, shares his journey from helping multinational manufacturers to founding Rising Tides, a company focused on building distribution and marketing strategies. Grady discusses the importance of understanding one's core function and audience, and how aligning these elements can lead to success. He emphasizes the value of authenticity and human connection in business, and how aut...
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Summary
In this episode, Grady Teske, founder of Rising Tides, shares his journey from helping multinational manufacturers to founding Rising Tides, a company focused on building distribution and marketing strategies. Grady discusses the importance of understanding one's core function and audience, and how aligning these elements can lead to success. He emphasizes the value of authenticity and human connection in business, and how automation and AI can enhance these relationships. Grady also reflects on the lessons learned from his entrepreneurial journey, offering insights for aspiring founders on building effective systems and processes. Join Grady and Kyle Hudson as they explore the intricacies of scaling businesses and the power of distribution in today's market.
Chapters
00:00 - Introduction and Setting the Scene
01:36 - The Importance of Authenticity in Media
04:13 - Grady's Journey to Entrepreneurship
10:19 - Building Rising Tides: The Evolution of a Business
15:29 - The Role of Distribution in Business Success
22:07 - Automation and the Future of Marketing
28:15 - Navigating Growth and Scaling Challenges
34:15 - The Power of Community and Connection
40:08 - Advice for Aspiring Entrepreneurs
45:57 - Looking Ahead: Future Plans for Rising Tides
